The Day She Almost Quit Her Business and What Saved It
By: Victoria Elliott Published on: 05/06/2025In this story-driven blog, we meet Maria, a talented business owner who’s overwhelmed by the day-to-day chaos of running her service-based business. Despite being great at what she does, she’s drowning in admin tasks, missed follow-ups, and manual scheduling until she nearly burns out. The turning point? Discovering Build-A-Brand Worldwide and transforming her scattered, stressful setup into a streamlined, automated digital office. With smart systems handling her bookings, follow-ups, and client communication, Maria finally gets her time, energy, and purpose back and rediscovers why she started her business in the first place. This blog is a powerful reminder to entrepreneurs: you don’t need to do it all manually. You just need the right system and support to make your business work for you.
The Social Media Mirage: Unmasking the Truth Behind Online Visibility
By: Victoria Elliott Published on: 19/05/2025This blog post, "The Social Media Mirage: Unmasking the Truth Behind Online Visibility," shares the author's (Victoria’s) three-year experience navigating the online business world and her disillusionment with the common advice of solely relying on consistent organic social media posting for significant business growth. While acknowledging the value of networking and some reach gained, she found that consistent daily posting across multiple platforms, even when problem-solving content was provided, didn't yield the desired views or the right audience. The turning point came with investing in paid social media advertising, which significantly increased visibility and engagement with the target audience.
Future-Proof Your Business: Why AI, CRM & Automation are Essential in 2025
By: Victoria Elliott Published on: 12/05/2025In 2025, Artificial Intelligence (AI) integrated with Customer Relationship Management (CRM) and automation is no longer a futuristic concept but a crucial tool for small businesses in Windsor-Essex to thrive. By analyzing data for smarter marketing, enhancing customer service with chatbots, streamlining operations, and providing deeper customer insights, AI empowers local businesses to work more efficiently and personalize customer experiences. Combining this with mobile messaging allows for real-time engagement and relationship building while business owners focus on in-person interactions. Victoria Elliott, a fellow Windsor-Essex entrepreneur, specializes in helping small businesses implement these technologies, offering strategic CRM implementation, AI-powered marketing automation (including SMS), website integration, and ongoing support to future-proof their operations and drive sustainable growth
Ditch the Desk, Design Your Destiny: Why Self-Employment Might Be Your Ultimate Power Move
By: Victoria Elliott Published on: 05/05/2025As someone who transitioned from the traditional workforce to building a thriving online business and now helps fellow small business owners. I truly believe self-employment offers a powerful path to control, flexibility, and fulfillment. This blog, "Ditch the Desk, Design Your Destiny," explores the compelling benefits of being your own boss, from directly reaping the rewards of your hard work to building a business around your passions. Having guided over 500 clients through this journey, I understand the initial fears, but I also know the immense potential for designing a life and career on your own terms. If you're in Windsor-Essex Ontario or the surrounding area and are considering taking that leap or are already self-employed and looking for strategies to streamline your business for greater success, I encourage you to read on and connect let's build your version of success together.
