Future-Proof Your Business: Why AI, CRM & Automation are Essential in 2025
By: Victoria Elliott Published on: 12/05/2025In 2025, Artificial Intelligence (AI) integrated with Customer Relationship Management (CRM) and automation is no longer a futuristic concept but a crucial tool for small businesses in Windsor-Essex to thrive. By analyzing data for smarter marketing, enhancing customer service with chatbots, streamlining operations, and providing deeper customer insights, AI empowers local businesses to work more efficiently and personalize customer experiences. Combining this with mobile messaging allows for real-time engagement and relationship building while business owners focus on in-person interactions. Victoria Elliott, a fellow Windsor-Essex entrepreneur, specializes in helping small businesses implement these technologies, offering strategic CRM implementation, AI-powered marketing automation (including SMS), website integration, and ongoing support to future-proof their operations and drive sustainable growth
Ditch the Desk, Design Your Destiny: Why Self-Employment Might Be Your Ultimate Power Move
By: Victoria Elliott Published on: 05/05/2025As someone who transitioned from the traditional workforce to building a thriving online business and now helps fellow small business owners. I truly believe self-employment offers a powerful path to control, flexibility, and fulfillment. This blog, "Ditch the Desk, Design Your Destiny," explores the compelling benefits of being your own boss, from directly reaping the rewards of your hard work to building a business around your passions. Having guided over 500 clients through this journey, I understand the initial fears, but I also know the immense potential for designing a life and career on your own terms. If you're in Windsor-Essex Ontario or the surrounding area and are considering taking that leap or are already self-employed and looking for strategies to streamline your business for greater success, I encourage you to read on and connect let's build your version of success together.
Navigating the Financial Storm: Taking Control in Uncertain Times
By: Victoria Elliott Published on: 28/04/2025Feeling the financial pinch here in Ontario, or anywhere across Canada and USA? Let's take control. This blog offers practical steps you can take now to navigate economic uncertainty, from smart budgeting and building that crucial emergency fund, to exploring diverse side hustles that can boost your income. Plus, we'll look at how efficient business systems can provide a solid foundation for lasting financial resilience, right here at home.
From Stay-at-Home Mom to CEO: How I Built a Business That Works Around My Life (Not the Other Way Around)
By: Victoria Elliott Published on: 22/04/2025I always dreamed of being a stay-at-home mom—and I lived that dream for years. I got to raise my babies the way I wanted, with no daycare, no rigid schedules, and no regrets. But when it was time to rejoin the workforce, everything had changed. My old career path was gone, and finding a job that worked with mom life? Nearly impossible. I bounced from job to job, lost confidence, and even lost friendships. In 2022, after losing two jobs back to back, I decided to try something different. I dove into the online world—starting with dropshipping, then affiliate marketing, and eventually mastering the ins and outs of digital business. There were plenty of lessons, trial and error, and failed attempts… until everything clicked in April 2024. That’s when I found a system that worked. One that allowed me to run a recurring income business, automate everything, and create multiple streams from one client. Now, I run a business that supports local businesses, builds backend systems, and gives people their time and freedom back. I have a team, an office, clients who love what we do, and a lifestyle that lets me work on my terms. If you’re looking to build a business that works around your life—or need help fixing the one you already have—this blog is your sign. Whether you’re starting from scratch or scaling something that feels stuck, this is the exact journey that can help you get there.
